Lay’s is giving holiday snacking an unexpected twist with five limited-time chip flavors inspired by festive dinners, sweet-and-salty combinations, and popular dessert trends. The new Holi-LAY’S collection includes savory options such as roasted holiday turkey and cheddar scalloped-style potatoes, alongside chocolate-covered creations featuring milk chocolate and pistachios. With flavors arriving at different times between October and December 2026, here’s what to know about each new release.
Lay’s Cheddar Scalloped-Style Potatoes Chips Bring a Holiday Favorite to the Snack Aisle

A classic holiday side dish is getting an unexpected makeover, and this time, you won’t need a baking dish or an oven. Lay’s Cheddar Scalloped-Style Potatoes chips are inspired by the creamy, cheesy potato dish often served at family gatherings. The flavor combines cheddar-style richness with the savory appeal of scalloped potatoes, turning a familiar comfort food into a crunchy snack. The chips are part of Lay’s limited-time Holi-LAY’S collection, which celebrates the flavors associated with holiday meals. They began rolling out nationwide on October 25, 2026, alongside the brand’s Roasted Holiday Turkey variety. For shoppers who enjoy cheese-flavored chips, this version offers a seasonal twist that draws inspiration from a traditional dinner-table favorite. The company describes the flavor as creamy and cheesy, with the aim of capturing the appeal of scalloped potatoes in a convenient snack. Availability may vary by store, and the flavor is intended to remain on shelves for a limited time.
Lay’s Roasted Holiday Turkey Chips Recreate Turkey and Gravy Flavors

Turkey and gravy are staples of many American holiday dinners, and Lay’s is bringing that familiar combination to its potato chips. The Roasted Holiday Turkey flavor is designed to evoke the savory taste of roasted turkey alongside rich gravy, giving snackers a way to experience some of those traditional dinner flavors without preparing a full meal. The seasoning aims to capture the hearty, savory character associated with holiday poultry rather than simply offering a generic meat flavor. These chips began rolling out nationwide on October 25, 2026, making them one of the first two varieties in the Holi-LAY’S collection. They join the Cheddar Scalloped-Style Potatoes chips in the initial release, with three additional flavors arriving later in the season. The turkey variety may appeal to adventurous snackers who enjoy trying seasonal products inspired by familiar dishes. As with the other flavors in the collection, it is a limited-time offering, so shoppers interested in trying it may want to look for it while seasonal supplies last.
Lay’s Maple Bacon Chips Make Their U.S. Debut on November 8

Sweet maple and smoky bacon come together in a flavor that offers a different take on traditional holiday snacking. Lay’s Maple Bacon chips combine the sweetness associated with maple syrup with the savory, smoky taste of bacon, creating a sweet-and-salty profile. Although the flavor has existed outside the United States, the 2026 holiday rollout marks its first availability in the U.S. market. The chips are scheduled to begin appearing on shelves on November 8, joining the brand’s limited-time seasonal lineup after the initial October release. The combination may appeal to people who enjoy the contrast between sweet and savory foods, particularly flavors associated with breakfast favorites such as bacon and maple syrup. The product also gives the Holi-LAY’S collection an option that is distinct from its turkey and scalloped-potato varieties. As with the rest of the seasonal range, availability will depend on participating retailers and remaining stock.
Lay’s Wavy Milk Chocolate Chips Combine Potato Crunch With a Sweet Coating

Chocolate-covered potato chips offer an unusual meeting of two familiar snacks: salty, crunchy potatoes and smooth, sweet chocolate. Lay’s Wavy Milk Chocolate takes the brand’s ridged potato chips and coats them in milk chocolate, creating a dessert-style treat built around the contrast between sweet and salty flavors. The wavy shape provides the familiar crunch associated with Lay’s Wavy chips, while the chocolate coating changes the snack’s overall taste and texture. Unlike the savory varieties inspired by holiday dinner dishes, this product is designed more like a confection that could be served at gatherings or included in a seasonal snack spread. The chocolate-covered chips are scheduled to begin appearing at select retailers on December 1, 2026, with wider availability expected in 2027. That means shoppers should not assume the product will immediately be stocked in every supermarket. Its limited-time introduction also makes it one of the more unconventional additions to this year’s holiday collection.
Lay’s Wavy Dubai-Style Dark Chocolate Chips Add Pistachios to the Mix

The popularity of Dubai-style chocolate has inspired another unexpected snack combination for the holiday season. Lay’s Wavy Dubai-Style Dark Chocolate Covered Potato Chips pair the salty crunch of ridged potato chips with dark chocolate and pistachios, bringing together flavors associated with the popular chocolate trend. The result is intended to offer a sweet-and-savory experience rather than the straightforward taste of a conventional potato chip. Pistachios add a nutty element to the chocolate-inspired concept, while the wavy chips provide the familiar crunch that distinguishes Lay’s Wavy products. The flavor is part of the Holi-LAY’S collection’s dessert-inspired lineup, alongside the Wavy Milk Chocolate variety. Both chocolate-covered options are scheduled to arrive at select retailers beginning December 1, 2026, before expanding to additional retailers in 2027. The initial limited rollout means availability may be uneven, so shoppers interested in trying the Dubai-style version may need to check participating stores.




